ANALISIS KUALITAS PELAYANAN DI KANTIN MAITREYAWIRA MEDAN

  • Tessya Caroline Khowijaya Sekolah Tinggi Ilmu Manajemen Sukma
  • Sutarno Sutarno Politeknik Cendana
  • Ngadjudin Nugroho Politeknik Cendana
  • William Vincent Politeknik Cendana
  • Cindy Cindy Politeknik Cendana

Abstract

Maitreyawira Canteen is a restaurant selling vegetarian food. It was established in 2015, and is located in the Cemara Asri Complex, Jalan Boulevard Utara Number 8. Deli Serdang, North Sumatra. In this study, the author took the theory of service quality from Fandy Tjiptono. The purpose of this study is to determine the quality of service in the Maitreyawira Canteen. The author uses descriptive qualitative research methods. The data sources used by the authors are primary and secondary data. The authors used data collection techniques with field research (interviews). From the results of research conducted by the author shows that the quality of service carried out by the Maitreyawira Canteen is still lacking, customers still feel disappointed with the service provided.

Author Biographies

Tessya Caroline Khowijaya, Sekolah Tinggi Ilmu Manajemen Sukma

Manajemen

Sutarno Sutarno, Politeknik Cendana

Manajemen Perusahaan

Ngadjudin Nugroho, Politeknik Cendana

Manajemen Perusahaan

William Vincent, Politeknik Cendana

Manajemen Pemasaran

Cindy Cindy, Politeknik Cendana

Manajemen Pemasaran Internasional

References

Abdul Ghadi. (2019). Studi Tentang Kualitas Pelayanan di UD. Surya Baja Jaya, Deli Tua.
Algifari. (2019). Mengukur Kualitas Layanan. BPFE.
Atmaja. (2018). Kualitas Pelayanan dan Kepuasan Nasabah terhadap Loyalitas Pada Bank BJB. Http://Ejournal.Bsi.Ac.Id/Ejurnal/Index,Php/Ecodemica/Article/View.
Fandy Tjiptono. (2019). Service, Quality & Customer Satisfaction. CV. Andi Offset.
Harman Manalu. (2017). Manajemen Pemasaran. CV. Alfabeta.
Kasmir. (2019). Customer Services. Rajawali Pers.
Kotler, K. (2018). Manajemen Pemasaran Edisi 13 Jilid 1 dan 2. Erlangga.
Limakrisna dan Purba. (2017). Manajemen Pemasaran. Mitra Wacana Media.
Sugiyono. (2017). Metode Penelitian Kuantitatif, Kualitatif dan R&D. CV. Afabeta.
Tony Wijaya. (2018). Manajemen Kualitas Jasa. PT. Indeks.
Published
2022-07-09
How to Cite
KHOWIJAYA, Tessya Caroline et al. ANALISIS KUALITAS PELAYANAN DI KANTIN MAITREYAWIRA MEDAN. Jurnal Kajian Ekonomi dan Kebijakan Publik (JEpa), [S.l.], v. 7, n. 2, p. 267-271, july 2022. ISSN 2527-2772. Available at: <https://jurnal.pancabudi.ac.id/index.php/jepa/article/view/4184>. Date accessed: 22 dec. 2024.