ANALYSIS OF SHEEP FARMER SUPPLY CHAIN INTEGRATION LANGKAT REGENCY

Abstract

Generally, sheep breeders in Langkat Regency are not strong and independent enough, so they cannot enter and form markets. It is due to the differences in the goals and desires of each member related to applied organizational culture. Good human resource strategy planning can improve the performance of sheep breeders in the highland sheep supply chain in finding effective and efficient business development solutions. This study aimed to analyze the supply chain integration of sheep breeders in Langkat Regency. The method used in this study is direct interviews with farmers using a questionnaire. The results of this study indicate that farmers do not always carry out supply chain integration, including internal integration, customer integration, and supplier integration. Breeders have customers consisting of the community and collectors where the products will be distributed to traders in the traditional big market of Stabat and exporting companies. Farmers have suppliers who provide livestock facilities and infrastructure, so a stable relationship exists between farmers and suppliers.